ది ప్యారడైజ్: Nani's Action Thriller Breaks North American Pre-Sale Records
Nani's 'ది ప్యారడైజ్' (The Paradise) makes waves with an 'A' certificate, record-breaking $350K North American pre-sales, and a viral hit song crossing 100M views in 17 days.
06 Oct 2026, 02:27 UTC

The Telugu action thriller ది ప్యారడైజ్ (The Paradise), starring Nani, has emerged as a significant cinematic event, blending high-octane action with emotional depth. Released worldwide on September 24, 2026, the film has already set new benchmarks for Telugu cinema in overseas markets, particularly in North America, while sparking discussions over its mature themes and runtime.
Certification and Runtime Details
According to reports from September 16, 2026, the Central Board of Film Certification (CBFC) issued an 'A' certificate for ది ప్యారడైజ్, indicating that the content is intended for adult audiences. The film features a substantial runtime of 2 hours and 49 minutes, positioning it as a sprawling action entertainer rather than a concise thriller [2].
North American Box Office Milestones
The film witnessed an explosive start in the North American market. Overseas distributors reported via social media that advance ticket sales for the premieres exceeded 15,000 tickets. Key financial milestones include:
- Rapid Growth: The film became one of the fastest Telugu films to hit the $100,000 mark in pre-sales shortly after bookings opened.
- Revenue Projections: Distributors announced that pre-sales for North American premieres alone generated approximately $350,000 [1].
Musical Success: 'ఏషనాగుల' Record
Beyond the box office, the film's music has seen viral success. The song ‘ఏషనాగుల’ reportedly crossed 100 million views on YouTube within just 17 days of its release, a feat cited as a first for any Telugu song [1].
Creative Vision and Actor's Experience
Director Srikanth Odela described the film as a "revolutionary, emotional action thriller" that explores the story of a society facing oppression. He noted that the narrative is inspired by the philosophical line: ‘పుట్టుక మనది, చావు మనది, కానీ మన బతుకంతా దేశానిది’ (Our birth is ours, our death is ours, but our entire life belongs to the country) [2].
Nani, playing the mass character 'Jadal,' stated that this project was the most physically and mentally demanding of his 18-year career. He also took the opportunity to debunk several social media rumors, clarifying that the film does not contain underwater sequences or fights involving 600 people, emphasizing instead that the action is grounded in realism and emotion [2].
Sources & further reading
- Nani The Paradise North America Premieres Pre Sales,The Paradise: ఓవర్సీస్లో జడల్ హవా.. మళ్లీ ఊపందుకున్న నాని ‘ది ప్యారడైజ్’ ప్రీ-సేల్స్.. అక్కడ 15000+ టిక్కెట్లు అమ్ముడయ్యాయి! - nani the paradise north america premieres pre sales cross
- నాని ‘ది ప్యారడైజ్’కు సెన్సార్ పూర్తి.. భారీ రన్టైమ్తో యాక్షన్ ఎంటర్టైనర్
- Google Trends India: ది ప్యారడైజ్
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